Rabu, 26 Juni 2013

[C634.Ebook] Download Pragmatic Project Automation: How to Build, Deploy, and Monitor Java Apps, by Mike Clark

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Forget wizards, you need a slave--someone to do your repetitive, tedious and boring tasks, without complaint and without pay, so you'll have more time to design and write exciting code. Indeed, that's what computers are for. You can enlist your own computer to automate all of your project's repetitive tasks, ranging from individual builds and running unit tests through to full product release, customer deployment, and monitoring the system.

Many teams try to do these tasks by hand. That's usually a really bad idea: people just aren't as good at repetitive tasks as machines. You run the risk of doing it differently the one time it matters, on one machine but not another, or doing it just plain wrong. But the computer can do these tasks for you the same way, time after time, without bothering you. You can transform these labor-intensive, boring and potentially risky chores into automatic, background processes that just work.

In this eagerly anticipated book, you'll find a variety of popular, open-source tools to help automate your project. With this book, you will learn:

  • How to make your build processes accurate, reliable, fast, and easy.
  • How to build complex systems at the touch of a button.
  • How to build, test, and release software automatically, with no human intervention.
  • Technologies and tools available for automation: which to use and when.
  • Tricks and tips from the masters (do you know how to have your cell phone tell you that your build just failed?)
You'll find easy-to-implement recipes to automate your Java project, using the same popular style as the rest of our Jolt Productivity Award-winning Starter Kit books. Armed with plenty of examples and concrete, pragmatic advice, you'll find it's easy to get started and reap the benefits of modern software development. You can begin to enjoy pragmatic, automatic, unattended software production that's reliable and accurate every time.

  • Sales Rank: #1496675 in Books
  • Published on: 2004-08
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .58" w x 7.50" l, .83 pounds
  • Binding: Paperback
  • 176 pages

About the Author
Clark is a consultant, author, speaker, and programmer. He helps teams build better software faster through his company, Clarkware Consulting, Inc.

Most helpful customer reviews

3 of 4 people found the following review helpful.
Great compilation of information
By Brett Shelton
This book brings together information possible found elsewhere, but saves a great amount of time looking for the information.

Wonder how to send a HTML Email without creating your own CSS?

Tidbits like this make this book worth it. If you're not using CruiseControl yet, you should definately consider it. Then pair it with CheckStyle!

10 of 24 people found the following review helpful.
Good book, but thin and too Java-specific
By Raymond Brigleb
This is a good book. But I have to say, for $30 I was surprised at how slim it was. There's a lot of good concepts covered, but nearly every implementation relies on a Java-specific tool. I would have loved to have seen the book spend a little more time talking about how to automate some of the tasks in a more language-neutral way. Nevertheless it is a good book, albeit one only genuinely useful to Java programmers.

24 of 24 people found the following review helpful.
Hire a Virtual Employee - buy this book!
By David Bock
If you are doing any serious software development, then you have tasks that need to be automated. Your build process, unit tests, deployment, measurements of quality, and other metrics for project management can all be automated once, and then created over and over again, basically 'for free'. This is what computer do, right? So why not let them do it for software development?

Mike Clark does an excellent job describing both the 'high-level why' of project automation, as well as real-world 'low level' examples. He describes project automation with shell scripts, tools like Ant and CruiseControl, automation of routine tasks in CVS, and create automated 'status reports' with things like log4j and RSS feeds of data from your build report.

The day after reading this book, I had modified our automated build to send an email to my cell phone if it failed - along with the names of everyone who had commited a change since the last successful build. While not every project needs this level of paranoia, this kind of 'project safety net' gives us great confidence in the quality of our code.

It's hard to say what could be improved about this book - its biggest strength and its biggest weakness are its size... at 150 pages, I feel like there could have been so much more said on the subject... on the other hand, the books size makes it very approachable - you can pick it up, read it, learn something, and use it that same day. If the book were any larger, it would run the risk of trying to say too much, not saying it as clearly, and dating itself much more quickly.

This book (actually all three of the prag prog 'starter kit' are on our team bookshelf, and are considered part of our project's documentation.

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[F471.Ebook] Free Ebook Systems Analysis for Sustainable Engineering: Theory and Applications (Green Manufacturing & Systems Engineering), by Ni-Bin Chang

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Systems Analysis for Sustainable Engineering: Theory and Applications (Green Manufacturing & Systems Engineering), by Ni-Bin Chang

IMPLEMENT SYSTEMS ANALYSIS TOOLS IN SUSTAINABLE ENGINEERING

Featuring a multidisciplinary approach, Systems Analysis for Sustainable Engineering: Theory and Applications provides a proven framework for applying systems analysis tools to account for environmental impacts, energy efficiency, cost-effectiveness, socioeconomic implications, and ecosystem health in engineering solutions.

This pioneering work addresses the increased levels of sophistication embedded in many complex large-scale infrastructure systems and their interactions with the natural environment. After a detailed overview of sustainable systems engineering, the book covers mathematical theories of systems analysis, environmental resources management, industrial ecology, and sustainable design. Real-world examples highlight the methodologies presented in this authoritative resource.

COVERAGE INCLUDES:

  • Structured systems analysis for sustainable design
  • Systems analysis and sustainable management strategies
  • Ecomomic valuation, instruments, and project selection
  • Statistical forecasting models
  • Linear, nonlinear, integer, and dynamic programming models
  • Multicriteria decision analyses
  • System dynamics models and simulation analyses
  • Water resources and quality management
  • Air quality management
  • Solid waste management
  • Soil and groundwater remediation planning
  • Industrial ecology and sustainability
  • Green building and green infrastructure systems
  • Energy resources management and energy systems engineering
  • Land resources management and agricultural sustainability

  • Sales Rank: #1804864 in Books
  • Published on: 2010-11-16
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.30" h x 1.52" w x 6.30" l, 2.35 pounds
  • Binding: Hardcover
  • 704 pages

About the Author

Ni-Bin Chang is a professor in the Department of Civil and Environmental Engineering at the University of Central Florida. He has published more than 250 publications and is a member of the International Association of Environmental Information Sciences.

Most helpful customer reviews

1 of 2 people found the following review helpful.
I'm not a huge fan of the author as a ...
By Darksaber501st
I'm not a huge fan of the author as a professor, and let's just say that based on his normal writing, the editors for this book deserve a medal. All that aside though, the book has plenty of examples and is mostly well-written and understandable (despite the very abstract topic of systems analysis). My one gripe is that I wish the book had more code examples for systems analysis software, the author mentions programming models in various software packages it a lot but only provides the code for perhaps a quarter of the examples.

See all 1 customer reviews...

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Minggu, 23 Juni 2013

[Q476.Ebook] Free PDF SQL Hacks 1st (first) Edition

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  • Binding: Paperback

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[E921.Ebook] Download PDF Ugly's Electrical References, 2014 Edition, by Jones & Bartlett Learning

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Ugly's Electrical References, 2014 Edition is designed to be used as an on-the-job reference. Used worldwide by electricians, engineers, contractors, designers, maintenance workers, instructors, and the military; Ugly's contains the most commonly required electrical information in an easy-to-read and easy-to-access format. Ugly's presents a succinct portrait of the most pertinent information all electricians need at their fingertips, including: mathematical formulas, National Electrical Code tables, wiring configurations, conduit bending, voltage drops, and life-saving first aid procedures.

  • Sales Rank: #1567 in Books
  • Published on: 2014-03-21
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.00" h x 4.25" w x .50" l, .0 pounds
  • Binding: Spiral-bound
  • 198 pages

Most helpful customer reviews

41 of 46 people found the following review helpful.
Great book. Way too expensive online.
By Chris
Invaluable reference guide for any electrician.
Amazon price is 2x higher than the big orange home improvement store.

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Great Book
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Rabu, 19 Juni 2013

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Impossible to Ignore: Creating Memorable Content to Influence Decisions, by Carmen Simon PhD

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  • Published on: 2016-11-22
  • Formats: Audiobook, CD, Unabridged
  • Original language: English
  • Number of items: 7
  • Dimensions: 5.50" h x .63" w x 6.50" l,
  • Running time: 9 Hours
  • Binding: Audio CD

From the Back Cover

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“This book will help you leverage Dr. Simon’s brain science techniques to make your content and training not only more memorable but also more actionable.”
―Jeff Cristee, VP of Global Sales Training at Cisco

“It does not matter how much our audiences forget; what matters is that we impact the little they remember. Ensuring we do not leave our audience’s memories to chance is a skill of the future and an important premise of this book.”
―Rona Starr, Director of Supplier Workplace Accountability at McDonald’s Corporation

“This is the book marketers have been waiting for―and it couldn’t come at a better time. With the massive focus on technology’s role in marketing, we can’t forget what drives people to make decisions. Dr. Simon’s insights remind us that choice is a reaction to stimuli. As marketers, we need to think about what’s most important to us, what we want consumers to do, and to really be intentional about the stimuli we’re showing them!”
―Kevin Lindsay, Director of Product Marketing at Adobe

“Today, 53 percent of clients base their decision on the sales experience. Carmen provides memorable insights on how you can differentiate yourself from your competition that will make you stand out. This is a must-read in today’s highly competitive market!”
―Eli Boushy, Director of Sales Operations-Central at Xerox Canada, Ltd.

“Rewire how your audience thinks and behaves. Carmen shows us how to make your speech count―by deliberately leading your audience to remember, and then to act.” 
―Jeremiah Owyang, CEO of Crowd Companies

“With more and more presentations delivered remotely or online, it is increasingly critical to ‘get it right.’  Impossible to Ignore provides proven techniques to ensure your presentations, whether  in person or online, are impossible to forget.”
―Malcolm Lotzof, CEO of Inxpo
 
“Anyone in marketing should understand the brain science of attention, memory, and decision-making. Impossible to Ignore describes complex concepts in a very engaging manner and offers practical examples to help translate psychological principles into application.”
―Leah VanZelm, Vice President of Audience Strategy at Merkle

“Our agency spends every day building and delivering experiences that are impactful and memorable. Dr. Simon reveals a breakthrough approach to influencing other people’s memories of the future as a way to shape their behavior. Impossible to Ignore will become an essential part of our strategic planning process.”
―Chris Meyer, CEO, George P Johnson Experience Marketing
 
“It is important to dream big about resolving important issues: climate change, alternative energy, boosting the economy. And in that process, others must remember your dreams. Big dreams are never accomplished solo. Dr. Simon’s book points to the benefits of social memory: it is only when others remember us that we impact important issues and become impossible to ignore.
―Rex R. Parris, Mayor, Lancaster, California

 

About the Author
Carmen Simon, PhD is changing how the world communicates. A cognitive scientist, she has helped some of the world’s most visible brands craft memorable messages by focusing on how the brain works. Carmen is the cofounder of Rexi Media, a presentation design and training company. She holds doctorates in both instructional technology and cognitive psychology, and is a recognized expert in presentation design, delivery, and audience engagement. Her sought-after keynote speeches unveil science-based techniques for getting others to see your way, remember your way, and go your way.

Most helpful customer reviews

19 of 19 people found the following review helpful.
Write well and prosper with this kick-brain book!
By Author of Prison of the Soul
I found ways to sharpen my writing focus on literally every page. A must for any communicator, whether a professional or just a recipe blogger. I read the sample on my Kindle and knew I'd have to order it in hardcover, because I'd be highlighting, underlining and writing in the margins. And, yep, I scribbled notes to myself about how to apply it to my own writing. And scratched out several new ideas about writing fiction on the blank pages at the back. In short, the book delivers. Right up there with Thinking, Fast and Slow by Daniel Kahneman. I'm adapting the principles in ITI into a book I'm writing about how a fiction writer can hack the hearts and minds of readers of a novel. Plus, I'm using those principles to rewriting my novel in progress. This is one of those rare books that makes you feels as if you'd like to sit down over coffee and let the author feed your brain some more. The photo shows my notes on p. 169. Wow! Just wow!

43 of 44 people found the following review helpful.
Densely packed with useful information
By Dr. Cathy Goodwin
It took me awhile to finish this review because I couldn't easily assess its value. The Advance Reading Copy lacks the color illustrations of the final product, so reviewers won't get the book's full flavor.

The intriguing premise of the book is that marketers need to create "prospective memories," i.e., memories that will be recalled when buyers are ready to take action. As I understand the concept:

The customer obtains information at time t. She needs to recall this information at time t+1, t+2 or even t+365 or more, where numbers represent days. So as a marketer, you're creating events that will be retrieved as memories at the future time when the buyer is faced with a decision.

"Prospective memory" sounds a lot more solid, intellectual and worthy of a consulting gig, compared to "getting customers to recall your message in time." But that's what it amounts to.

Most business books tend to be heavy on examples and anecdotes but light on theory and principle. This book was just the opposite. The author's PhD background was obvious. She cites a lot of studies (which I really appreciated). She shows an academic bent, distinguishing similar concepts, such as novelty and surprise, expectation and anticipation. And she didn't repeat the same-old, same-old studies. Much of the information was new.

My biggest quibble is that I'd have liked to see more practical examples of how an ordinary business could apply these principles. I was really struck by the discussion of making a PowerPoint slide stand out. That's an idea I can use immediately: I do tons of PowerPoint videos and webinars. I liked the discussion of context and cues. The section on gist vs verbatim was enlightening.

But then we get a section on "adaptive coherence," very abstract and without an obvious application. The discussion of metaphor moved into a discussion of meaning seamlessly, and I would have liked clear examples. The section on influencing with imagination will be familiar to copywriters but a few more in-depth, relevant examples would have helped.

Impossible to Ignore is densely packed with ideas and concepts. I can't hep wishing the author had focused on fewer ideas, but more in-depth. Reading this book was like racing through a museum, spending only a few seconds on each object, the way bad tour guides operate. Ironically, given the title of the book, it was hard to remember and appreciate the various concepts and ideas individually. I'm not optimistic about the creation of prospective memories!

5 of 5 people found the following review helpful.
Like eating pickles slathered in peanut butter
By Peter K. Brown
Dr. Simon: I am enjoying consuming your book Impossible to Ignore--it's like eating pickles slathered in peanut butter. Over the course of my career I've intuitively relied on several principles for graphic design which align with some of your fifteen variables: creating surprise, inviting viewer participation, and juxtaposition of familiar yet seemingly unrelated concepts/objects. How exciting is this for me to stumble onto your framework for understanding how it all works. This will help me evaluate my work with an even broader set of objective criteria. I'm going to do a retrospective audit to see if I can get up the recommended 8 or 9--including my dead files!

Readers: After much deliberation, I purchased the Kindle electronic book format. I love the tactile feel and ability to keep a physical copy of favored "reference" books on a bookshelf. However, when I'm into the learning phase with a new work, I tend to lug it with me everywhere I go which can get tedious and burdensome. This book lends itself well to the electronic format--the illustrations are good and you can isolate and zoom in on them. The content isn't reliant on a graphic page layout to make it's point. It is also nicely "page flip" enabled, making it easy to navigate/skim around, do side research, and get back to where you left off--all with much fewer clicks than before. Now, I can take this book everywhere I go.

Additional features: full bibliography/references, extensive index, Page Flip functionality

Added bonus: when I emailed a request for a resource referred to in the book, I received it right away with a note from Dr. Simon

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Sabtu, 15 Juni 2013

[F357.Ebook] Free Ebook Infinion Omnibus: Regression, Evolussion, and Revolussion, by Kathy Bell

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Infinion Omnibus: Regression, Evolussion, and Revolussion, by Kathy Bell

Books One, Two, and Three of the Infinion Series bundled together with bonus alternate draft of Regression.

Regression: Amazon Bestseller
Twenty-eight men have twenty-six years to save the world. All they need is one woman.

Adya Jordan is too good to be true. Her skills with people, information, and technology make her the perfect new intern at megacorp Three Eleven, the company which covertly controls the world in an alternate 1985. Could this be because this is not her first lifetime? Or even her second? Or does it have more to do with the strange sequence of DNA in her cells?

Evolussion
Twenty-six years of planning could not prepare them for this.

Although megacorp Three Eleven has been working for decades to save humanity from a cataclysmic event expected to happen on 11/11/11, internal strife threatens to destroy all of the company's progress. The divide starts with a surprising discovery on a moon of Jupiter, and builds as the leaders of the corporation lose trust in their fellow time travelers. Dawn Ingram must once again face losing everything she holds dear as an entirely new danger disrupts Nicholas Weaver's carefully planned sequence of events.

Revolussion

Ancient weapons and rituals are brought into play as the Three Eleven members realize they face an enemy with no mercy and no ability to be reasoned with. Dawn makes her final sacrifice to secure the future for her children and the rest of the planet.

  • Sales Rank: #1810729 in eBooks
  • Published on: 2012-04-24
  • Released on: 2012-04-24
  • Format: Kindle eBook

Most helpful customer reviews

0 of 0 people found the following review helpful.
Me gustó
By Fabi
Liked her use of language, still, I thought the final alien visitors where not necessary to the story and a better resolution would have been found without them. Maybe between mogher and son and the plasmid liberated from slavery and given back to the ressurrection of their original species. Liked the book very much

0 of 0 people found the following review helpful.
Interesting premise
By Scuba Bunny
A very interesting premise on time travel and aliens. I didn't particularly like the ending, but other than that, I enjoyed the trilogy.

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Selasa, 11 Juni 2013

[N626.Ebook] Free Ebook ICD-10-PCS Code Book, 2016, by Anne B. Casto

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  • Sales Rank: #265867 in Books
  • Published on: 2015-12-15
  • Binding: Paperback

Most helpful customer reviews

0 of 0 people found the following review helpful.
Excellent PCS Coding resource; required by AHIMA
By Robin Allemann
Excellent PCS Code book! It was a requirement for the Basic Coding course that I am taking through AHIMA. Lots of information, well organized. I am very pleased with this book.

0 of 0 people found the following review helpful.
Well organized
By David Larson
Exactly what the professor wanted me to get. Very understandable and organized well.

0 of 0 people found the following review helpful.
Five Stars
By B Anthony
Great book.

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Sabtu, 08 Juni 2013

[S108.Ebook] Fee Download Don't Trust Your Spell Check: Pro Proofreading Tactics And Tests To Eliminate Embarrassing Writing Errors, by Dean Evans

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Don't Trust Your Spell Check: Pro Proofreading Tactics And Tests To Eliminate Embarrassing Writing Errors, by Dean Evans

Don’t Trust Your Spell Check tackles proofreading and copy editing from a different perspective. It shows you why we make mistakes, what mistakes we regularly make, and how to spot mistakes before you print or publish content.

It also includes over 25 proofreading tests, designed to develop and improve proofreading skills.

Poor attention to detail can be disastrous. Wince at the US high school, which had a sign inviting parents to a ‘laeping to literacy night’; pity the department store that proudly advertised its grand opening in ‘Febuary 2010’. A spell check would have caught these particular errors. But it won’t catch every goof and gaffe. It wouldn’t have objected to the way a Baltimore news channel once subtitled Prince Harry as the ‘Prince of Whales’. Neither would it spot the four errors in the sentence ‘Simone painted his finger the boy and smiled wicked smile’.

In Don’t Trust Your Spell Check, veteran writer/editor Dean Evans explains:

The difference between proofreading and copy editing
What happens if you don’t proofread
Why we can’t stop making stupid mistakes
What stupid mistakes we can’t stop making
Why we don’t spot these stupid mistakes
How to improve your copy editing to eradicate errors
How to improve your proofreading to destroy all typos
How a style guide can be a proofreader’s cheat sheet
How to improve your concentration
Why computers can’t proofread

Since 1992, Dean Evans has written hundreds of thousands of words from technology news and movie reviews to celebrity interviews and books (like this one). Dean is the founder of The Good Content Company (UK) Ltd, which provides copywriting/freelance writing services and time-saving content creation tools. He is also the author of 'The Good Content Code' and 'Write Great Headlines Every Time'.

Learn how to double check your content today.

  • Sales Rank: #916418 in Books
  • Published on: 2013-07-04
  • Original language: English
  • Dimensions: 9.00" h x .39" w x 6.00" l,
  • Binding: Paperback
  • 172 pages

About the Author
Since 1992, Dean Evans has written hundreds of thousands of words from technology news and movie reviews to celebrity interviews and books (like this one). Dean is the founder of The Good Content Company (UK) Ltd, which provides copywriting/freelance writing services and time-saving content creation tools. He is also the author of 'The Good Content Code' and 'Write Great Headlines Every Time'.

Most helpful customer reviews

1 of 1 people found the following review helpful.
I would recommend this to anyone who writes and self-edits
By Ultan
Flawlessly well-written, as one would expect, I found this book simple to follow, brimming with clear examples and solid on grammar/spelling/punctuation usage. I will be dipping into it much as I write and edit and have already implemented a style guide based on its template. There are many suggested ways of copy-editing, proofreading — you get to test-drive which methods suits you — with little pieces from experienced editors on how they approach their work. I would recommend this to anyone who writes and self-edits, from indie authors such as me to bloggers. This book is very practical and gets you up to speed fast.

0 of 0 people found the following review helpful.
Middle of the Road
By A. Smith
I had to take a proofreading test for a job interview, so I thought this book might help me brush up on my proofreading skills. I didn't really like the general information, I found the advice to be very obvious and I feel like you could get that information for free on the internet. However, I did find the exercises to be somewhat helpful. Dedicating an entire exercise to "there, their, and they're" may not have been that constructive, but some of the other exercises did help me pay greater attention to detail for the test.

0 of 0 people found the following review helpful.
On Reading "Don't Trust Your Spell Check"
By Rebecca
Sound advice & great tests to point out specifics while proofreading. A must read for anyone desiring to hone their proofreading skills for work or for pleasure.

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Kamis, 06 Juni 2013

[M555.Ebook] Download Down Low Love: Urban Romance, by Solae Dehvine

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Down Low Love: Urban Romance, by Solae Dehvine

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Down Low Love: Urban Romance, by Solae Dehvine

You aren't gay if no one knows about it...

***THIS IS THE COMPLETE STORY...NO CLIFFHANGER***

Jaxon Athens is determined to keep his past a secret. He and his wife Candace are the model successful couple to the outside world but Jaxon hasn't always wanted just females.

When an old acquaintance comes to town the world that Jaxon thought he knew is turned upside down. Jaxon must fight his old ways to regain their lives but he soon learns he is not the only one with secrets. The truth can break hearts and wreck lives but will the Athens family survive?

Find out what happens to Jaxon and Candace in the Down Low Love

  • Sales Rank: #45496 in eBooks
  • Published on: 2015-07-13
  • Released on: 2015-07-13
  • Format: Kindle eBook

Most helpful customer reviews

1 of 1 people found the following review helpful.
A must read
By Amazon Customer
Great book finished in one day. Could not put this down!!!! This book made you know that the characters. Read

0 of 0 people found the following review helpful.
Great short read!
By Zelanda
I was told this was a good book and it was! This book is something that could be read in a few hours or so but that doesn't mean the story was lacking!! Very well done with lots of detail lol

0 of 0 people found the following review helpful.
Great Book!!
By Cherise Gooden
This book had my attention to the end. I kept flipping pages to see what happen next. The characters in this book were depicted very well. I felt each ones emotions, words to describe their feelings was chosen well. I was able to follow the story to the very last chapter of this book. Great read...

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[V300.Ebook] Ebook Central Asia in World History (New Oxford World History)

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  • Binding: Hardcover

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Selasa, 04 Juni 2013

[V303.Ebook] Fee Download Jo Malone: My Story, by Jo Malone

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Jo Malone: My Story, by Jo Malone

Known around the world for her eponymous brand of fragrances and now her brand-new venture Jo Loves (soon to debut in the US), Jo Malone tells the remarkable and inspiring story of her rise from humble beginnings to beloved business success.

Jo Malone began her international fragrance and scented candle business in 1983 from her kitchen, where she made bath oils as thank-you gifts for her facial clients. She opened her first store in London in 1994, and in 1999 she sold the Jo Malone London brand to Estee Lauder Companies. Recently, she launched a new brand, Jo Loves, igniting the excitement of fashion and beauty converts all over the world.

Raised in government-subsidized housing in Kent in the early 1960s, Jo Malone left school as a teenager to care for her mother after she had a stroke. Jo had not been successful in school because of her dyslexia, but she had the ability to see and feel everything in scent. Her at-home beauty business and hand-made products became popular, and word of her talent spread until an international brand was born. After the sale of her company and the birth of her son, she was diagnosed with breast cancer and underwent treatment in New York. Thus began the second chapter of her life, and in this memoir, Jo tells her full amazing and inspiring personal story.

  • Sales Rank: #480217 in eBooks
  • Published on: 2016-11-29
  • Released on: 2016-11-29
  • Format: Kindle eBook

Review
“Inspiring...a testament to the power of ambition and the joy of following your dreams.” (People)

"Malone’s rags to riches story of entrepreneurial success is inspiring, courageous, and brutally honest." (Nylon)

“Inspiring.” (Redbook)

"Instantly engaging and relatable....Malone uses evocative language that sure to ignite readers' senses of smell and sensation to an extent that's rare in nonfiction.  This book is easily recommendable...to entrepreneurs, creative types, and those who love an inspiring story of human spirit and chutzpah." (Booklist, starred review)

"The author provides a solid narrative detailing the difficulties and rewards encountered while creating a business from the ground up....A moving and revealing account of the author's passion for business and personal success." (Kirkus Reviews)

"She describes with intimate detail how she succeeded in creating a global brand as an ambitious and tireless entrepreneur. With a humble tone, she offers wisdom and important lessons on starting a business and achieving international success. She candidly explores all facets of her life, including postpartum depression, surviving breast cancer, and enduring a dual mastectomy and months of chemotherapy. Her story is full of tender moments and hope. This book will excite aspiring entrepreneurs seeking inspiration." (Publishers Weekly)

About the Author
"The author provides a solid narrative detailing the difficulties and rewards encountered while creating a business from the ground up....A moving and revealing account of the author's passion for business and personal success." (Kirkus Reviews)

"She describes with intimate detail how she succeeded in creating a global brand as an ambitious and tireless entrepreneur. With a humble tone, she offers wisdom and important lessons on starting a business and achieving international success. She candidly explores all facets of her life, including postpartum depression, surviving breast cancer, and enduring a dual mastectomy and months of chemotherapy. Her story is full of tender moments and hope. This book will excite aspiring entrepreneurs seeking inspiration." (Publishers Weekly)

Most helpful customer reviews

2 of 2 people found the following review helpful.
Entrepreneur's bible
By Kindle Customer
Jo Malone is one of the most successful scent entrepreneurs of modern time. Her story is a how to for anyone with an idea and the passion to develop it.
I was an early customer of Jo Malone London and loved the way her beautiful scents made me feel and smell. But in the early millennium, her products seemed to change and not for the better. When I returned a bottle of perfume the sales person told me she had sold her company to a conglomerate. That was the last time I bought a Jo Malone product. They had been changed somehow and were no longer the elegant scents I had fallen in love with. When I heard that she had started another company that would be hers alone, I couldn't wait to try her products.
This is a resilient woman with a passion and there is no doubt in my mind she will enjoy another "second act" making beautiful scents.
Her story is fascinating. She is someone in whose success the reader rejoices.
Highly recommend this book..

0 of 0 people found the following review helpful.
The sweet smell of success!
By Broadbent
A warmly written bio that feels as though Jo is chatting over a cup of tea. She shares stories of her childhood, family struggles, health challenges and overcoming dyslexia by embracing her heightened sense of smell to create one of the most beloved brands in the fragrance world.

A lovely and enjoyable read that is part memoir, part self help and part how to succeed in business.

Highly recommend to anyone who loves fragrance and a heart warming story of success through hard work and love.

1 of 1 people found the following review helpful.
Just ok
By Candice S.
This book was just ok. I didn't find it particularly inspiring or insightful. The final thoughts don't really disguise the author's true intention, either, which is to use this book as a launching pad for taking her latest brand international. For such a long biography, I was really hoping for more.

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